Monday, February 15, 2010

Donations and Events

Hello all,
I know it's been a while since I last wrote but it's for a very good reason; I've been busy donating tons of time and Paw Pets to good causes! My most recent donation of time and toys went to Paws For Love in Santa Rosa. The event was very well attended and raised a bunch of money for homeless pets and found homes for many pups as well. I met some great new friends, sold some Paw Pets and was very excited to see the enthusiasm of bidders during the silent auction; some of whom had seen Paw Pets before and had great things to say and others who had never seen a Paw Pet but excitedly exclaimed things like "I want to play with one of these with Bruno... can you imagine how much fun?!?!"



It was a great experience to meet all of the dog lovers and enthusiastic members and volunteers for Paws for Love and was quite a nice feeling to know that my Paw Pets and I were helping raise money and find homes for pups in need.

It was also extremely beneficial to go to the silent auctions because although I frequently donate Paw Pets for auction, this was only the 2nd one that I have attended. I was shocked to see how different the two silent auctions were and learned a great deal about what questions to ask when considering making a donation. Both silent auctions were very successful and I'm definitely going to continue to donate to silent auctions but things like whether or not the toys were bid on separately or bundled together with other products makes a big difference; especially in terms of marketing research and figuring out how much people are willing to bid on a product (it's almost always the case that people are willing to pay less at auctions than they would in a store... it's part of the fun of getting a killer deal and doing a good thing).

If you are considering donating to an auction, please contact me as I have some advice that I think could help you a lot and lead vastly improved benefits for you or your company if and when you participate. One piece of advice: See if you can control or have some say as to what your donation is bundled with and try to go to the event (be a fly on the wall) and see what people have to say about your products when they don't think you are connected to them at all!